Every year, I make my annual pilgrimage to Salesforce World Tour NYC. In March, I did my typical routine of taking Amtrak to New York City, walking to the Javis Center, and embracing everything Salesforce.
This year, my trip was cut short because I tripped up the steps in Penn Center. By the time I walked to the Javis Center, my knee was throbbing in pain. Fortunately, my knee was fine by the time I got back home.
Salesforce and Salesforce Marketing Cloud are going all in on AI and Data Cloud.
Throughout the day, I saw multiple presentations about the power of generative AI and Data Cloud.
Data Cloud is an awesome tool that ties in the data and opens up a world of opportunities for marketers. Salesforce generative AI and Privacy Center are great tools to allow companies to use generative AI, provide privacy, and stay compliant with US and international laws.
The overall theme of Spring 2024 Salesforce World Tour NYC is that AI is a tool for email developers to embrace not fear. Salesforce is making AI a tool to help everyone on the Salesforce platform to be more productive.
Unfortunately, I was only able to stay for a few presentations because the throbbing in my knee got worse.
In conclusion, the Spring Salesforce World Tour 2024 was a huge success because I look forward to working more with AI and Data Cloud in the near future.
Thanks for listening,
Ivan Hurt
Email Developer specializing in Salesforce Marketing Cloud